MGMT354 Purdue Dell Redesigned Logo Corporate Identity Project

As a team of corporate identity experts (specializing in advertising, marketing, and design), your team has been hired by a major corporation to change its logo and, potentially, its identity. Experts in corporate identity attempt to give people an impression of what a corporation is like through the use of logos, the use of certain typefaces or fonts, colors, and design features; these things attempt to portray the company as it wishes to be portrayed. Logos communicate a message.

Our team choose the dell company. My part is doing the part of body paragraph. We almost finish the paper except the body and conclusion.

Please read the instruction and rest of the paper. Try to finish one paragraph of body and connect with other parts of body paragraph. Do not do other part. It does not has to be 250 words. (less than 250 words)