Capstone Project Needed Help! (35pages)

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Capstone Project Needed Help! (35pages)

The capstone project is a true research project and as such you are the content expert.. That said

the following elements must be included

1. Introduction.. say a paragraph or two about why you chose this industry/company (Company = NIKE, industry = Apparel, accessories and sports equipment)

2. Description of the Industry- Major Players.

3. General Environment

4. Porters Five forces model-Industry analysis

5 Company background

6.SWOT Analysis

7.Business Level Strategy-Resources and capabilities

8. Core Competencies

9. Value chain

10. International Strategy

11 Financial Analysis-Compare with peer group and other competitors note key financial trends

12. Corporate Governance-Board power, executive leaders

13. conclusions, recommendations

14 Anything else YOU feel is important to cover in your firm/industry

This is your report.. We require full APA format an Executive summery table of contents etc