Module 2 Course Project Research Plan and Literature Review Amazon

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Module 2 Course Project Research Plan and Literature Review Amazon

COURSE PROJECT OVERVIEW

Throughout this project, you will research and analyze a problem or area for potential improvement for your chosen company. Using the company Amazon.. You will conduct a literature review to build your initial understanding of the company and its challenges and opportunities. You will study and utilize various research methodologies such as surveys, interviews, and observations to collect qualitative and/or quantitative data. You will analyze your data and findings in order to develop a sound strategy for negotiating the company’s problem or area for improvement, ultimately culminating in a research report and presentation appropriate for company stakeholders


In a single Word document, submit:

  • Page 1 is the beginning stage of your research plan/proposal, and includes:
    • Your research question(s) or hypotheses.
    • The method(s) of research you will conduct, using the Research Methods Chart.
    • Identification of specific data you will collect, whether the data is qualitative or quantitative, and likely variables.
  • Pages 2-3 contain the literature review (this should be a minimum of 1-2 pages, allowing for a thorough, yet concise review of resources)
    • Use credible resources, including information from the company’s website and other company documents (when available), as well as articles, eBooks, industry reports, and other relevant sources.
  • 1 cover page can be used for both portions of the assignment.
  • Reference list for all sources used.
    • The cover page and reference list are not included in the page count!