Nike Football

Nike Football

Write a 5-6 page paper in MLA format, answering the following questions:

1) Explain Nike’s success in Football (Soccer) since 1994.

2). What is your appraisal of the shift in target market after the 2006 World Cup? Was it a wise business move?

3). What advice would you give Trevor Edwards on the communications decisions his team faces on advertising, digital marketing, sustainability, and social responsibility in advance of the World Cup?

4). What would it take for Nike to declare it had won at the 2010 World Cup?