University of South Florida Effective Health Education Campaign Paper
3-5 Page Health Campaign
Paper
: You will write a three to five-page analysis of a Health-related message of your choice using at least three, credible, sources to support your arguments. You have absolute freedom on your topic. The paper should seek to analyze how Health based messages utilize various persuasive strategies to promote various
benefits
. For example, suppose you are interested in Flu vaccination ads. The paper you write would select literature from the persuasion scholarship that helps you better understand arguments relating to how the Flu is being articulated as an event involving moral choices. This paper is designed for you to show your understanding of at least two persuasion concepts/theories that we discussed as a class. It is of vital importance that you clearly define and explain the concepts you are using to make your argument.
